{"id":3702,"date":"2024-04-21T08:41:07","date_gmt":"2024-04-21T06:41:07","guid":{"rendered":"https:\/\/dmarketingcreators.com\/?p=3702"},"modified":"2024-05-19T09:02:25","modified_gmt":"2024-05-19T06:02:25","slug":"%d8%af%d9%84%d9%8a%d9%84%d9%83-%d9%84%d9%81%d9%87%d9%85-%d9%85%d8%a8%d8%a7%d8%af%d8%a6-%d8%b9%d8%a7%d9%84%d9%85-%d8%a7%d9%84%d9%85%d8%a8%d9%8a%d8%b9%d8%a7%d8%aa","status":"publish","type":"post","link":"https:\/\/dmarketingcreators.com\/ar\/%d8%af%d9%84%d9%8a%d9%84%d9%83-%d9%84%d9%81%d9%87%d9%85-%d9%85%d8%a8%d8%a7%d8%af%d8%a6-%d8%b9%d8%a7%d9%84%d9%85-%d8%a7%d9%84%d9%85%d8%a8%d9%8a%d8%b9%d8%a7%d8%aa\/","title":{"rendered":"\u062f\u0644\u064a\u0644\u0643 \u0644\u0641\u0647\u0645 \u0645\u0628\u0627\u062f\u0626 \u0639\u0627\u0644\u0645 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a"},"content":{"rendered":"\n<p class=\"has-large-font-size\"><strong>\u0623\u0637\u0644\u0642 \u0627\u0644\u0639\u0646\u0627\u0646 \u0644\u062e\u0628\u0631\u062a\u0643 \u0644\u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0646\u0645\u0648<\/strong><\/p>\n\n\n\n<p>\u0625\u0646 \u0631\u062d\u0644\u0629 \u062a\u062d\u0642\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0644\u0646\u062c\u0627\u062d \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a \u062a\u062a\u0637\u0644\u0628 \u0641\u0647\u0645\u064b\u0627 \u0648\u0627\u0636\u062d\u064b\u0627 \u0644\u0644\u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629 \u0648\u0643\u064a\u0641 \u062a\u062a\u0641\u0627\u0639\u0644 \u0645\u0639 \u0628\u0639\u0636\u0647\u0627 \u0627\u0644\u0628\u0639\u0636 \u0639\u0628\u0631 \u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a. \u0633\u0648\u0627\u0621 \u0643\u0646\u062a \u0645\u062d\u062a\u0631\u0641\u064b\u0627 \u0641\u064a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0623\u0648 \u0645\u0628\u062a\u062f\u0626\u064b\u0627\u060c \u0641\u0625\u0646 \u0647\u0630\u0627 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\u0639\u0644\u0649 \u0627\u0644\u062a\u0641\u0631\u064a\u0642 \u0628\u064a\u0646 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0641\u064a \u0645\u0631\u0627\u062d\u0644 \u0645\u062e\u062a\u0644\u0641\u0629 \u0645\u0646 \u0631\u062d\u0644\u0629 \u0627\u0644\u0634\u0631\u0627\u0621. \u0633\u0646\u062a\u0639\u0645\u0642 \u0641\u064a \u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0648\u0646\u062d\u062f\u062f \u0627\u0644\u062e\u0637\u0648\u0627\u062a \u0627\u0644\u062a\u064a \u064a\u062a\u062e\u0630\u0647\u0627 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u0648\u0646 \u0642\u0628\u0644 \u0623\u0646 \u064a\u0635\u0628\u062d\u0648\u0627 \u0639\u0645\u0644\u0627\u0621 \u0645\u062e\u0644\u0635\u064a\u0646. \u0639\u0644\u0627\u0648\u0629 \u0639\u0644\u0649 \u0630\u0644\u0643\u060c \u0633\u062a\u0643\u062a\u0633\u0628 \u0631\u0624\u0649 \u0642\u064a\u0645\u0629 \u062d\u0648\u0644 \u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0623\u0633\u0627\u0633\u064a\u0629\u060c \u0628\u062f\u0621\u064b\u0627 \u0645\u0646 \u0635\u064a\u0627\u063a\u0629 &#8220;\u0642\u064a\u0645\u0629 \u0645\u0645\u064a\u0632\u0629&#8221; \u0645\u0642\u0646\u0639\u0629 \u0625\u0644\u0649 \u0627\u0644\u062a\u0639\u0627\u0645\u0644 \u0627\u0644\u0641\u0639\u0627\u0644 \u0645\u0639 &#8220;\u0627\u0644\u0627\u0639\u062a\u0631\u0627\u0636\u0627\u062a&#8221;.<\/p>\n\n\n\n<p>\u0647\u0644 \u0623\u0646\u062a \u0645\u0633\u062a\u0639\u062f \u0644\u0644\u0643\u0634\u0641 \u0639\u0646 \u0623\u0633\u0631\u0627\u0631 \u0646\u062c\u0627\u062d \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u061f \u062a\u0635\u0641\u062d \u0647\u0630\u0627 \u0627\u0644\u062f\u0644\u064a\u0644 \u0648\u0627\u0628\u062f\u0623 \u0641\u064a \u0627\u0644\u062a\u062d\u062f\u062b \u0628\u0627\u0644\u0644\u063a\u0629 \u0627\u0644\u062a\u064a \u062a\u062d\u0648\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0625\u0644\u0649 \u0639\u0645\u0644\u0627\u0621 \u062f\u0627\u0626\u0645\u064a\u0646!<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0627\u0644\u0623\u0637\u0631\u0627\u0641 \u0627\u0644\u0645\u0639\u0646\u064a\u0629 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629&nbsp;<\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>1. \u0627\u0644\u0639\u0645\u064a\u0644:<\/strong> \u0634\u0631\u0643\u0629 \u0623\u0648 \u0645\u0646\u0638\u0645\u0629 \u062a\u0639\u0627\u0642\u062f\u062a \u0645\u0639 \u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u062e\u062f\u0645\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0645\u0633\u062a\u0645\u0631\u0629. \u064a\u0639\u062a\u0628\u0631 \u0627\u0644\u0639\u0645\u064a\u0644 \u0647\u0648 \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645 \u0627\u0644\u0646\u0647\u0627\u0626\u064a \u0627\u0644\u0630\u064a \u064a\u062a\u0644\u0642\u0649 \u0627\u0644\u062d\u0645\u0644\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0648\u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0648\u0627\u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0623\u062e\u0631\u0649.<\/p>\n\n\n\n<p><strong>2. \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 (\u0627\u0644\u0645\u064f\u0647\u062a\u0645 \u0628\u0627\u0644\u062e\u062f\u0645\u0629):<\/strong> \u062c\u0647\u0629 \u0645\u062d\u062a\u0645\u0644\u0629 \u0644\u0645 \u062a\u0628\u0631\u0645 \u0639\u0642\u062f\u064b\u0627 \u0628\u0639\u062f\u060c \u0644\u0643\u0646\u0647\u0627 \u0623\u0628\u062f\u062a \u0627\u0647\u062a\u0645\u0627\u0645\u064b\u0627 \u0628\u062e\u062f\u0645\u0627\u062a \u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642. \u0642\u062f \u064a\u0643\u0648\u0646 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u064a\u0628\u062d\u062b \u0628\u0646\u0634\u0627\u0637 \u0639\u0646 \u0648\u0643\u0627\u0644\u0627\u062a \u062a\u0633\u0648\u064a\u0642 \u0623\u0648 \u0645\u0646\u0641\u062a\u062d\u064b\u0627 \u0639\u0644\u0649 \u0627\u0644\u0627\u0642\u062a\u0631\u0627\u062d\u0627\u062a.<\/p>\n\n\n\n<p><strong>3. \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u064f\u062d\u062a\u0645\u0644:<\/strong> \u0641\u0631\u062f \u0623\u0648 \u0645\u0646\u0638\u0645\u0629 \u062a\u0645 \u062a\u062d\u062f\u064a\u062f\u0647\u0627 \u0641\u064a \u0627\u0644\u0628\u062f\u0627\u064a\u0629 \u0639\u0644\u0649 \u0623\u0646\u0647\u0627 \u062a\u0645\u0644\u0643 \u062d\u0627\u062c\u0629 \u0645\u062d\u062a\u0645\u0644\u0629 \u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642. \u064a\u062a\u0645 \u0625\u0646\u0634\u0627\u0621 \u0627\u0644\u0645\u064f\u062a\u0635\u0650\u0644\u0651\u064a\u0646 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062c\u0647\u0648\u062f \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0645\u062a\u0646\u0648\u0639\u0629 \u0623\u0648 \u062a\u0623\u062a\u064a \u0645\u0646 \u0627\u0644\u0625\u062d\u0627\u0644\u0627\u062a.<\/p>\n\n\n\n<p><strong>4. \u0645\u0648\u0638\u0641 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a (\u0645\u062f\u064a\u0631 \u062d\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u064a\u0644):<\/strong> \u0647\u0648 \u0627\u0644\u0645\u062d\u062a\u0631\u0641 \u0641\u064a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u0624\u0648\u0644 \u0639\u0646 \u062a\u062d\u062f\u064a\u062f \u0648\u062a\u0623\u0647\u064a\u0644 \u0648\u0631\u0639\u0627\u064a\u0629 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0625\u062a\u0645\u0627\u0645 \u0627\u0644\u0635\u0641\u0642\u0627\u062a \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062c\u062f\u062f. \u064a\u0639\u0645\u0644 \u0645\u0648\u0638\u0641 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0643\u0646\u0642\u0637\u0629 \u0627\u062a\u0635\u0627\u0644 \u0631\u0626\u064a\u0633\u064a\u0629 \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646.<\/p>\n\n\n\n<p><strong>5. \u0645\u062f\u064a\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a:<\/strong> \u064a\u0634\u0631\u0641 \u0639\u0644\u0649 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u064a\u0636\u0639 \u0623\u0647\u062f\u0627\u0641 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u064a\u0642\u062f\u0645 \u0627\u0644\u062a\u062f\u0631\u064a\u0628 \u0648\u064a\u064f\u062f\u064a\u0631 \u0627\u0644\u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0629 \u0627\u0644\u0639\u0627\u0645\u0629 \u0644\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0644\u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a:<\/strong> \u0647\u064a \u0627\u0644\u0645\u0631\u0627\u062d\u0644 \u0627\u0644\u062a\u064a \u064a\u0645\u0631 \u0628\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0642\u0628\u0644 \u0623\u0646 \u064a\u0635\u0628\u062d \u0639\u0645\u064a\u0644\u064b\u0627 \u0641\u0639\u0644\u064a\u064b\u0627:<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0627\u0644\u0648\u0639\u064a:<\/strong> \u062a\u062a\u0648\u0627\u0641\u0642 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0645\u0639 \u0642\u0645\u0629 \u0627\u0644\u0642\u0645\u0639 (TOFU) \u0641\u064a \u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a. \u0625\u0646\u0647\u0627 \u062a\u0647\u062f\u0641 \u0625\u0644\u0649 \u0628\u0646\u0627\u0621 \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0648\u062c\u0630\u0628 \u0627\u0646\u062a\u0628\u0627\u0647 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645:<\/strong> \u062a\u062a\u0645\u0627\u0634\u0649 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0645\u0639 \u0645\u0646\u062a\u0635\u0641 \u0627\u0644\u0642\u0645\u0639 (MOFU). \u0647\u0646\u0627\u060c \u064a\u0646\u0635\u0628 \u0627\u0644\u062a\u0631\u0643\u064a\u0632 \u0639\u0644\u0649 \u0625\u062b\u0627\u0631\u0629 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0648\u0625\u0638\u0647\u0627\u0631 \u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0642\u062a\u0631\u062d\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0627\u0644\u0645\u0624\u0647\u0644\u064a\u0646.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u062a\u0633\u0627\u0624\u0644:<\/strong> \u062a\u062a\u062f\u0627\u062e\u0644 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0645\u0639 \u0645\u0646\u062a\u0635\u0641 \u0627\u0644\u0642\u0645\u0639 (MOFU) \u0648\u064a\u0645\u0643\u0646 \u0623\u0646 \u062a\u0645\u062a\u062f \u0642\u0644\u064a\u0644\u0627\u064b \u0625\u0644\u0649 \u0623\u0633\u0641\u0644 \u0627\u0644\u0642\u0645\u0639 (BOFU). \u0641\u064a \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629\u060c \u064a\u0628\u062d\u062b \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0628\u0646\u0634\u0627\u0637 \u0648\u064a\u062a\u0641\u0627\u0639\u0644\u0648\u0646 \u0645\u0639 \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u062d\u064a\u062b \u064a\u0628\u062d\u062b\u0648\u0646 \u0639\u0646 \u0627\u0644\u0645\u0639\u0644\u0648\u0645\u0627\u062a \u0648\u0627\u0644\u062a\u0648\u0636\u064a\u062d\u0627\u062a \u0642\u0628\u0644 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0634\u0631\u0627\u0621:<\/strong> \u062a\u062a\u0631\u062c\u0645 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0645\u0628\u0627\u0634\u0631\u0629 \u0625\u0644\u0649 \u0623\u0633\u0641\u0644 \u0627\u0644\u0642\u0645\u0639 (BOFU) \u0641\u064a \u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a. \u0647\u0646\u0627 \u064a\u062d\u062f\u062b \u0627\u0644\u062a\u062d\u0648\u064a\u0644\u060c \u0648\u064a\u062a\u062e\u0630 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0627\u0644\u0625\u062c\u0631\u0627\u0621 \u0627\u0644\u0645\u0637\u0644\u0648\u0628 \u0644\u064a\u0635\u0628\u062d\u0648\u0627 \u0639\u0645\u0644\u0627\u0621 \u064a\u062f\u0641\u0639\u0648\u0646.<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0645\u0624\u064a\u062f:<\/strong> \u062a\u062a\u062c\u0627\u0648\u0632 \u0647\u0630\u0647 \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u062a\u0642\u0644\u064a\u062f\u064a \u0648\u0644\u0643\u0646\u0647\u0627 \u0636\u0631\u0648\u0631\u064a\u0629 \u0644\u0644\u0646\u062c\u0627\u062d \u0639\u0644\u0649 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0637\u0648\u064a\u0644. \u062a\u0631\u0643\u0632 \u0639\u0644\u0649 \u0627\u062d\u062a\u0641\u0627\u0638 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0631\u0627\u0636\u064a\u0646 \u0625\u0644\u0649 \u062f\u0639\u0627\u0629 \u0644\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u064a\u0642\u0648\u0645\u0648\u0646 \u0628\u062a\u0631\u0648\u064a\u062c \u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629 \u0644\u0644\u0622\u062e\u0631\u064a\u0646\u060c \u0645\u0645\u0627 \u064a\u0624\u062b\u0631 \u0628\u0634\u0643\u0644 \u0645\u062d\u062a\u0645\u0644 \u0639\u0644\u0649 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u0645\u0633\u062a\u0642\u0628\u0644\u064a\u0629 (\u0641\u0643\u0631 \u0641\u064a \u0628\u0631\u0627\u0645\u062c \u0627\u0644\u0625\u062d\u0627\u0644\u0629 \u0623\u0648 \u0645\u0643\u0627\u0641\u0622\u062a \u0627\u0644\u0648\u0644\u0627\u0621).<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a<\/strong><\/li>\n<\/ul>\n\n\n\n<p>1. <strong>\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0645\u0642\u062a\u0631\u062d\u0629 (\u0627\u0644\u0645\u0636\u0627\u0641\u0629):<\/strong> \u0628\u064a\u0627\u0646 \u0648\u0627\u0636\u062d \u064a\u062d\u062f\u062f \u0627\u0644\u0641\u0648\u0627\u0626\u062f \u0627\u0644\u0645\u062d\u062f\u062f\u0629 \u0648\u0643\u064a\u0641 \u062a\u0633\u0627\u0639\u062f \u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0639\u0644\u0649 \u062a\u062d\u0642\u064a\u0642 \u0623\u0647\u062f\u0627\u0641\u0647\u0645 \u0627\u0644\u062a\u0633\u0648\u064a\u0642\u064a\u0629 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u0632\u064a\u0627\u062f\u0629 \u0627\u0644\u0648\u0639\u064a \u0628\u0627\u0644\u0639\u0644\u0627\u0645\u0629 \u0627\u0644\u062a\u062c\u0627\u0631\u064a\u0629\u060c \u0623\u0648 \u062a\u0648\u0644\u064a\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646\u060c \u0623\u0648 \u0646\u0645\u0648 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a).<\/p>\n\n\n\n<p><strong>2. \u062f\u0648\u0631\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a:<\/strong> \u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0630\u064a \u062a\u0633\u062a\u063a\u0631\u0642\u0647 \u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0644\u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u0625\u0644\u0649 \u0639\u0645\u064a\u0644 \u0641\u0639\u0644\u064a.<\/p>\n\n\n\n<p><strong>3. \u0639\u0631\u0636 \u0627\u0644\u0628\u064a\u0639:<\/strong> \u0639\u0631\u0636 \u062a\u0642\u062f\u064a\u0645\u064a \u0645\u0642\u0646\u0639 \u064a\u0633\u0644\u0637 \u0627\u0644\u0636\u0648\u0621 \u0639\u0644\u0649 \u062e\u0628\u0631\u0629 \u0648\u0643\u0627\u0644\u0629 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u062a\u062e\u0635\u0635\u0647\u0627 \u0648\u0627\u0644\u0642\u064a\u0645\u0629 \u0627\u0644\u0641\u0631\u064a\u062f\u0629 \u0627\u0644\u062a\u064a \u062a\u0642\u062f\u0645\u0647\u0627 \u0644\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0645\u0644.<\/p>\n\n\n\n<p><strong>4. \u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0627\u0639\u062a\u0631\u0627\u0636\u0627\u062a:<\/strong> \u0645\u0639\u0627\u0644\u062c\u0629 \u0627\u0644\u0645\u062e\u0627\u0648\u0641 \u0648\u0627\u0644\u0623\u0633\u0626\u0644\u0629 \u0627\u0644\u062a\u064a \u064a\u062b\u064a\u0631\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 \u062e\u0644\u0627\u0644 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0628\u064a\u0639 \u0644\u0644\u062a\u063a\u0644\u0628 \u0639\u0644\u0649 \u0627\u0644\u062a\u0631\u062f\u062f \u0648\u062f\u0641\u0639\u0647 \u0646\u062d\u0648 \u0627\u062a\u062e\u0627\u0630 \u0642\u0631\u0627\u0631.<\/p>\n\n\n\n<p><strong>5. \u0627\u0644\u0625\u063a\u0644\u0627\u0642:<\/strong> \u0627\u0644\u0645\u0631\u062d\u0644\u0629 \u0627\u0644\u0623\u062e\u064a\u0631\u0629 \u0645\u0646 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0628\u064a\u0639 \u062d\u064a\u062b \u064a\u0636\u0645\u0646 \u0645\u0646\u062f\u0648\u0628 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0627\u0644\u062a\u0632\u0627\u0645 \u0627\u0644\u0639\u0645\u064a\u0644 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0639\u0642\u062f \u0645\u0648\u0642\u0639.<\/p>\n\n\n\n<p><strong>6. \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0625\u0636\u0627\u0641\u064a:<\/strong> \u0627\u0642\u062a\u0631\u0627\u062d \u062d\u0632\u0645\u0629 \u062e\u062f\u0645\u0629 \u0623\u0639\u0644\u0649 \u0645\u0633\u062a\u0648\u0649 \u0645\u0639 \u0645\u064a\u0632\u0627\u062a \u0623\u0648 \u0645\u0632\u0627\u064a\u0627 \u0625\u0636\u0627\u0641\u064a\u0629 \u0644\u0639\u0645\u064a\u0644 \u0645\u0648\u062c\u0648\u062f.<\/p>\n\n\n\n<p><strong>7. \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0645\u062a\u0642\u0627\u0637\u0639:<\/strong> \u062a\u0648\u0635\u064a\u0629 \u0628\u062e\u062f\u0645\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u062a\u0643\u0645\u064a\u0644\u064a\u0629 (\u0639\u0644\u0649 \u0633\u0628\u064a\u0644 \u0627\u0644\u0645\u062b\u0627\u0644\u060c \u062a\u062d\u0633\u064a\u0646 \u0645\u062d\u0631\u0643\u0627\u062a \u0627\u0644\u0628\u062d\u062b \u0625\u0644\u0649 \u062c\u0627\u0646\u0628 \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0639\u0628\u0631 \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a) \u0644\u0639\u0645\u064a\u0644 \u0645\u0648\u062c\u0648\u062f \u0644\u062a\u0644\u0628\u064a\u0629 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647 \u0627\u0644\u0645\u062a\u0637\u0648\u0631\u0629.<\/p>\n\n\n\n<p><strong>8. \u0625\u062f\u0627\u0631\u0629 \u0639\u0644\u0627\u0642\u0627\u062a \u0627\u0644\u0639\u0645\u0644\u0627\u0621 (CRM):<\/strong> \u0646\u0638\u0627\u0645 \u062a\u0633\u062a\u062e\u062f\u0645\u0647 \u0648\u0643\u0627\u0644\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0644\u0625\u062f\u0627\u0631\u0629 \u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621\u060c \u0648\u062a\u062a\u0628\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646\u060c \u0648\u0645\u0631\u0627\u0642\u0628\u0629 \u0645\u0633\u0627\u0631 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u0635\u0637\u0644\u062d\u0627\u062a \u062a\u0643\u0645\u064a\u0644\u064a\u0629<\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a:<\/strong> \u0647\u064a \u0645\u0624\u0634\u0631\u0627\u062a \u0627\u0644\u0623\u062f\u0627\u0621 \u0627\u0644\u0631\u0626\u064a\u0633\u064a\u0629 (KPIs) \u0627\u0644\u0645\u0633\u062a\u062e\u062f\u0645\u0629 \u0644\u0642\u064a\u0627\u0633 \u0623\u062f\u0627\u0621 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a\u060c \u0645\u062b\u0644:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u0639\u062f\u0644 \u0627\u0644\u062a\u062d\u0648\u064a\u0644:<\/strong> \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u064a\u062a\u062d\u0648\u0644\u0648\u0646 \u0625\u0644\u0649 \u0639\u0645\u0644\u0627\u0621 \u064a\u062f\u0641\u0639\u0648\u0646. \u064a\u0639\u0645\u0644 \u0639\u0644\u0649 \u062a\u0642\u064a\u064a\u0645 \u0641\u0639\u0627\u0644\u064a\u0629 \u062c\u0647\u0648\u062f \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0641\u064a \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0627\u0647\u062a\u0645\u0627\u0645 \u0627\u0644\u0623\u0648\u0644\u064a \u0625\u0644\u0649 \u0623\u0639\u0645\u0627\u0644 \u062a\u062c\u0627\u0631\u064a\u0629 \u0641\u0639\u0644\u064a\u0629.&nbsp;<\/li>\n\n\n\n<li><strong>\u0627\u0633\u062a\u0642\u0637\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646:<\/strong> \u0639\u0645\u0644\u064a\u0629 \u062c\u0630\u0628 \u0648\u062a\u0623\u0647\u064a\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646. \u0648\u062a\u0634\u0645\u0644 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0627\u0633\u062a\u0642\u0637\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646:\n<ul class=\"wp-block-list\">\n<li><strong>\u0639\u062f\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646:<\/strong> \u0625\u062c\u0645\u0627\u0644\u064a \u0639\u062f\u062f \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0627\u0644\u0630\u064a\u0646 \u062a\u0645 \u0627\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u064a\u0647\u0645 \u0645\u0646 \u062e\u0644\u0627\u0644 \u0642\u0646\u0648\u0627\u062a \u062a\u0633\u0648\u064a\u0642\u064a\u0629 \u0645\u062e\u062a\u0644\u0641\u0629 (\u0627\u0633\u062a\u0645\u0627\u0631\u0627\u062a \u0627\u0644\u0645\u0648\u0642\u0639 \u0627\u0644\u0625\u0644\u0643\u062a\u0631\u0648\u0646\u064a \u060c \u0648\u0633\u0627\u0626\u0644 \u0627\u0644\u062a\u0648\u0627\u0635\u0644 \u0627\u0644\u0627\u062c\u062a\u0645\u0627\u0639\u064a \u060c \u0627\u0644\u0641\u0639\u0627\u0644\u064a\u0627\u062a).&nbsp;<\/li>\n\n\n\n<li><strong>\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u062d\u062a\u0645\u0644 (CPL):<\/strong> \u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u062a\u064a \u064a\u062a\u0645 \u062a\u0643\u0628\u062f\u0647\u0627 \u0644\u0644\u062d\u0635\u0648\u0644 \u0639\u0644\u0649 \u0639\u0645\u064a\u0644 \u0645\u062d\u062a\u0645\u0644 \u0648\u0627\u062d\u062f. \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u0642\u064a\u064a\u0645 \u0643\u0641\u0627\u0621\u0629 \u062c\u0647\u0648\u062f \u0627\u0633\u062a\u0642\u0637\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646.&nbsp;<\/li>\n\n\n\n<li><strong>\u0639\u0645\u064a\u0644 \u0645\u0624\u0647\u0644 \u0644\u0644\u0645\u0628\u064a\u0639\u0627\u062a (SQL):<\/strong> \u0639\u0645\u064a\u0644 \u0645\u062d\u062a\u0645\u0644 \u0645\u0624\u0647\u0644 \u0644\u0644\u062a\u0633\u0648\u064a\u0642 (MQL) \u062a\u0645 \u062a\u0642\u064a\u064a\u0645\u0647 \u0628\u0634\u0643\u0644 \u0623\u0643\u0628\u0631 \u0645\u0646 \u0642\u0628\u0644 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0648\u0627\u0639\u062a\u064f\u0628\u0631 \u0645\u0646\u0627\u0633\u0628\u064b\u0627 \u0644\u062e\u062f\u0645\u0627\u062a \u0627\u0644\u0648\u0643\u0627\u0644\u0629 \u0628\u0646\u0627\u0621\u064b \u0639\u0644\u0649 \u0627\u062d\u062a\u064a\u0627\u062c\u0627\u062a\u0647 \u0648\u0645\u064a\u0632\u0627\u0646\u064a\u062a\u0647. \u062a\u0634\u0645\u0644 \u0627\u0644\u0645\u0642\u0627\u064a\u064a\u0633 \u0627\u0644\u0645\u062a\u0639\u0644\u0642\u0629 \u0628\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u0624\u0647\u0644\u0629 \u0644\u0644\u0645\u0628\u064a\u0639\u0627\u062a SQL <strong>\u0645\u0627 \u064a\u0644\u064a:<\/strong>&nbsp;<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li><strong>\u0645\u0639\u062f\u0644 \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0639\u0645\u064a\u0644 \u0627\u0644\u0645\u0624\u0647\u0644 \u0644\u0644\u0645\u0628\u064a\u0639\u0627\u062a :<\/strong> \u0627\u0644\u0646\u0633\u0628\u0629 \u0627\u0644\u0645\u0626\u0648\u064a\u0629 \u0644\u0639\u0645\u0644\u0627\u0621 SQL \u0627\u0644\u0630\u064a\u0646 \u064a\u062a\u062d\u0648\u0644\u0648\u0646 \u0625\u0644\u0649 \u0639\u0645\u0644\u0627\u0621. \u064a\u0634\u064a\u0631 \u0625\u0644\u0649 \u0641\u0639\u0627\u0644\u064a\u0629 \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0641\u064a \u062a\u062d\u0648\u064a\u0644 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0627\u0644\u0645\u0624\u0647\u0644\u064a\u0646.&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u062f\u0629 \u062f\u0648\u0631\u0629 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a:<\/strong> \u0645\u062a\u0648\u0633\u0637 \u0627\u0644\u0648\u0642\u062a \u0627\u0644\u0630\u064a \u064a\u0633\u062a\u063a\u0631\u0642\u0647 \u062a\u062d\u0648\u064a\u0644 \u0639\u0645\u064a\u0644 \u0645\u0624\u0647\u0644 \u0644\u0644\u0645\u0628\u064a\u0639\u0627\u062a \u0625\u0644\u0649 \u0639\u0645\u064a\u0644. \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0645\u062c\u0627\u0644\u0627\u062a \u0644\u062a\u0628\u0633\u064a\u0637 \u0639\u0645\u0644\u064a\u0629 \u0627\u0644\u0628\u064a\u0639.<\/li>\n\n\n\n<li><strong>\u062a\u0643\u0644\u0641\u0629 \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u064a\u0644 (CAC):<\/strong> \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u062a\u0643\u0644\u0641\u0629 \u0627\u0644\u0645\u0631\u062a\u0628\u0637\u0629 \u0628\u0627\u0643\u062a\u0633\u0627\u0628 \u0639\u0645\u064a\u0644 \u062c\u062f\u064a\u062f\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0646\u0641\u0642\u0627\u062a \u0627\u0644\u062a\u0633\u0648\u064a\u0642 \u0648\u062c\u0647\u0648\u062f \u0641\u0631\u064a\u0642 \u0627\u0644\u0645\u0628\u064a\u0639\u0627\u062a. \u064a\u0633\u0627\u0639\u062f \u0647\u0630\u0627 \u0641\u064a \u062a\u0642\u064a\u064a\u0645 \u0631\u0628\u062d\u064a\u0629 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0643\u062a\u0633\u0627\u0628 \u0627\u0644\u0639\u0645\u0644\u0627\u0621.&nbsp;<\/li>\n\n\n\n<li><strong>\u0627\u0644\u0642\u064a\u0645\u0629 \u0637\u0648\u064a\u0644\u0629 \u0627\u0644\u0645\u062f\u0649 \u0627\u0644\u0645\u0642\u062f\u0645\u0629 \u0644\u0644\u0639\u0645\u064a\u0644 (CLV):<\/strong> \u0625\u062c\u0645\u0627\u0644\u064a \u0627\u0644\u0625\u064a\u0631\u0627\u062f\u0627\u062a \u0627\u0644\u0645\u062a\u0648\u0642\u0639 \u0623\u0646 \u064a\u0648\u0644\u062f\u0647\u0627 \u0627\u0644\u0639\u0645\u064a\u0644 \u0644\u0644\u0648\u0643\u0627\u0644\u0629 \u0637\u0648\u0627\u0644 \u0639\u0644\u0627\u0642\u062a\u0647\u0645\u0627 \u0628\u0627\u0644\u0643\u0627\u0645\u0644. \u064a\u0633\u0627\u0639\u062f \u0641\u064a \u062a\u062d\u062f\u064a\u062f \u0623\u0648\u0644\u0648\u064a\u0629 \u062c\u0647\u0648\u062f \u0627\u0644\u062d\u0641\u0627\u0638 \u0639\u0644\u0649 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0648\u062a\u0648\u062c\u064a\u0647 \u0627\u0633\u062a\u0631\u0627\u062a\u064a\u062c\u064a\u0627\u062a \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0625\u0636\u0627\u0641\u064a \/ \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0645\u062a\u0642\u0627\u0637\u0639.<\/li>\n<\/ul>\n\n\n\n<p><strong>\u0627\u0644\u062a\u0641\u0627\u0648\u0636:<\/strong> \u0645\u0646\u0627\u0642\u0634\u0629 \u0648\u0627\u0644\u0627\u062a\u0641\u0627\u0642 \u0639\u0644\u0649 \u0634\u0631\u0648\u0637 \u0639\u0642\u062f \u0627\u0644\u0639\u0645\u064a\u0644\u060c \u0628\u0645\u0627 \u0641\u064a \u0630\u0644\u0643 \u0646\u0637\u0627\u0642 \u0627\u0644\u0639\u0645\u0644 \u0648\u0627\u0644\u0623\u0633\u0639\u0627\u0631 \u0648\u0627\u0644\u0645\u0648\u0627\u0639\u064a\u062f \u0627\u0644\u0632\u0645\u0646\u064a\u0629.<\/p>\n\n\n\n<p><strong>\u0645\u0645\u0627\u0631\u0633\u0627\u062a \u0627\u0644\u0628\u064a\u0639 \u0627\u0644\u0623\u062e\u0644\u0627\u0642\u064a\u0629:<\/strong> \u0627\u0644\u062a\u0635\u0631\u0641 \u0628\u0646\u0632\u0627\u0647\u0629 \u0648\u0634\u0641\u0627\u0641\u064a\u0629 \u0648\u0633\u0644\u0627\u0645\u0629 \u0641\u064a \u062c\u0645\u064a\u0639 \u0627\u0644\u062a\u0641\u0627\u0639\u0644\u0627\u062a \u0645\u0639 \u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u0645\u062d\u062a\u0645\u0644\u064a\u0646 \u0648\u0627\u0644\u0639\u0645\u0644\u0627\u0621 \u0627\u0644\u062d\u0627\u0644\u064a\u064a\u0646.<br><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0645\u0635\u0637\u0644\u062d\u0627\u062a \u0645\u0628\u064a\u0639\u0627\u062a \u0645\u062a\u0639\u0644\u0642\u0629 \u0628\u0627\u0644\u062a\u0633\u0648\u064a\u0642&nbsp;<\/strong><\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>\u0639\u0645\u064a\u0644 \u0645\u0624\u0647\u0644 \u062a\u0633\u0648\u064a\u0642\u064a\u064b\u0627: <\/strong>&nbsp;\u0639\u0645\u064a\u0644 \u0645\u062d\u062a\u0645\u0644 \u064a\u062a\u0645 \u0627\u0633\u062a\u0642\u0637\u0627\u0628\u0647 \u0645\u0646 \u062e\u0644\u0627\u0644 \u062c\u0647\u0648\u062f \u0627\u0644\u062a\u0633\u0648\u064a\u0642 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